Film Hub Midlands is creating more opportunities for audiences across the Midlands to engage with the widest range of film in as many places as possible with its Pitch Pots initiative. The fund is open to exhibitors throughout the year, and will close once the available funds have been awarded. Below is an outline of the project:

Film Hub Midlands’ Pitch Pots are available to help support a risk and try something new. Whether you are new to film exhibition and want to put on your first screening or an established cinema or community screen who wants to trial a new type of programming, we want to help audiences in the Midlands engage with the widest range of film in as many places as possible. We will be prioritising proposals that seek to engage with new and diverse audiences and that can amplify regional cultural opportunities. All of our projects must be open and accessible. In order to reach the widest possible audience through our supported projects, we are committed to the BFI Diversity Standards.

The standards can be broken down broadly into the following four areas:
● Industry access or training (ensuring that we offer accessible opportunities through our projects and organisations).
● On screen (diverse narratives, cast and places depicted).
● Catering for audiences (provision of disability access, specialist projects for target audiences, providing for specific UK regions etc).
● A diverse crew (exploring who makes the films we screen and offers project leadership).

The total amount attributed to this scheme is: £10,000 for proposals to deliver activity from June 1st – March 31st 2019. We will review each budget submitted individually, but broadly, we can support screening costs, marketing & promotion project coordination and curation. we are anticipating making awards up to £1,500. To download guidelines and to apply, visit the site.



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